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Salary between Not mentioned ~ (in USD) yearly
Profession
Job Title : Director - Sales Channel Marketing
NORMALIZED JOB TITLE* : Sales Director
Job Display Categories : Financial Services,Sales / Business Development,Marketing,Business
Category : Array
Matched Category : sales_business_development,marketing_advertising_pr,business
ADID : humanafeed-116751725#JerseyCityN
Job ID : 133027341
Job Code :
Job Source : direct_employer
Job Summary :**Role-specific actions include:*** Responsible for the strategy and execution of a best in class point of sale experience through print, digital and video*...
Work Status :
Work Shift :
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Work From Home : 0
Parse ID : 1528133735
Posting Date : 2022-11-04T09:00:00Z
Modified Date : 2022-11-04T09:00:00Z
Posting Company : Humana
Posting Company ID : 0
Remote Details URL :
Search Networks : Array
Assigned Category : Array
*a normalized job title is A version of a job title that has been modified to conform to a specific format or set of conventions, Standardizing capitalization and spelling,The goal of normalizing job titles is to make it easier to search, sort and compare job titles across different sources
Job CONDITIONS
Position Summary
**Description**Humana is seeking an innovative Marketing Director - Sales Channel Marketing to plan and oversee the implementation of our marketing strategies across all distribution channels. You will be developing channel-specific marketing strategies, planning marketing campaigns, and managing marketing communications. The ideal candidate is a service-oriented, motivated, passionate, and collaborative individual who has a deep understanding of distribution channels, sales experience, and the consumer journey. As the Marketing Director, you will provide data-based strategic direction to identify and address key issues and opportunities that directly enhance the performance of the agent team to deliver business goals.**Responsibilities**As the Marketing Director you will be accountable for driving the next level sales enablement and sales engagement plan to support production and productivity of our sales force in partnership with inside and outside sales teams. You will leverage understanding of distribution, business dynamics, and product benefits to integrate and innovate communications along the agent journey. This will also include leading initiatives to analyze complex business problems and issues using data from internal and external sources. You will bring expertise or identify subject matter experts in support of multi-functional efforts to identify, interpret, and produce recommendations and plans based on industry and market knowledge. Additionally, you will ensure that team processes and procedures align with corporate and organizational vision and work with marketing and business stakeholders to ensure team is on track with marketing plans in alignment with strategy. In this role, you will make decisions on moderately complex to complex issues while working across the organization.**Role-specific actions include:*** Responsible for the strategy and execution of a best in class point of sale experience through print, digital and video* Ensure the AEP Go-To-Market Strategy is of the highest quality, integrated cross functionally in the markets and deliver a high satisfaction score by agents* Create a new digital roadmap and determine platforms to ensure agents have modern marketing tools & techniques to enable sales* Design the sales marketing strategy, influence and align with marketing colleagues, key internal business partners, and other cross-functional teams* Responsible for pioneering and owning the strategy, implementation, and management of a portfolio of marketing journeys and the results they generate to support productivity of sales* Lead cross-functional planning to ensure alignment and preparedness across multiple stakeholders - delivering on time and on-quality work* Analyzing market data, trends, consumer preferences, and competitor behavior to optimize marketing strategies.* Establish processes and procedures for interaction w/ key biz functions* Evaluating and improving existing channel marketing strategies* Oversee the sales marketing budget and documentation* Gathering marketing campaign data, evaluating the impact of strategies, and reporting the results.* Deploying sales marketing strategies in collaboration with the marketing team, distribution partners, and other departments.**Required Qualifications**+ Master's Degree or equivalent experience+ 7 or more years of marketing or sales experience+ 5 or more years of management experience+ This role is part of Humana's Driver safety program and therefore requires an individual to have a valid state driver's license and proof of personal vehicle liability insurance with at least 100,000/300,000/100,000 limits+ Must be passionate about contributing to an organization focused on continuously improving consumer experiences**Preferred Qualifications**+ Prior health insurance industry experience+ Prior ad agency experience+ Prior experience with designing and arranging website content**Additional Information****Scheduled Weekly Hours**40Humana complies with all applicable federal civil rights laws and does not discriminate on the basis of race, color, national origin, age, disability, sex, sexual orientation, gender identity or religion. We also provide free language interpreter services. See our https://www.humana.com/legal/accessibility-resources?source=Humana_Website.<>
How to Apply for a vacancy
You can apply using these methods
- URL : https://humana.taleo.net/careersection/externalus/jobdetail.ftl?job=humanafeed-116751725#JerseyCityN&lang=en#20
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Please Apply for a vacancy before the opening expired at 2023-02-04T07:59:59Z
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Company Overview
Company Profile Description of Humana
Company Name : Humana
Company Industry :
Company ID : 1566386
Company Type :
Company Profile URL :
Company Country : US
Company City : Jersey City / Jersey City
State : NJ
Zip : 07308
Company Confidential :
Company Size :
Client ID : careercast
Latitude : 40.71748
Longitude : -74.04385
Location : Jersey City, NJ 07308
Formatted City State :Jersey City, NJ
Formatted City State Country : Jersey City, NJ US
Normalized Country: US
Normalized State: NJ
Source Job Details :
URL Source : https://www.careercast.com/jobs/director-sales-channel-marketing-jersey-city-nj-07308-133027341-d?widget=1&type=job&
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Rank: 37 on Keyword sales
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